The 16-24 demographic is as elusive as it is essential.  In addition to being tomorrow's consumers, teenagers and young adults are increasingly influencing the purchasing decisions of parents, siblings and peers.  So how do you understand, reach and engage this powerful group?

The 2012 Young Influencers Conference will explore the state of marketing to the youth demographic, and Studentawards is proud to be a presenting partner of this Marketing Magazine event.  Studentawards President Suzanne Tyson will also be a speaker at the event, and she will present several Studentawards research studies.

Canada’s most comprehensive youth culture marketing event will be held on Thursday, February 23, 2012.  Studentawards clients are entitled to a 10% discount.  Use promo code "studentawards".

For additional information, please view the conference flyer, or visit The Young Influencers Conference website.